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Build revenue engines that actually work in the real world.

At Growth Strategy Advisors (GSA), we help startups and high-growth tech companies turn go-to-market plans into measurable revenue.

We don’t just write strategy decks — we build, test, and refine GTM systems that scale. Our approach combines senior-level sales leadership experience with the speed and experimentation of a startup operator.

What We Do

Go-To-Market Strategy

We design practical GTM plans tailored to your stage, market, and product maturity. Whether you’re launching a new product or entering a new segment, we help you:

  • Define and validate your ideal customer profile (ICP)

  • Build clear value propositions and messaging

  • Prioritize target accounts and GTM motions

  • Align sales, marketing, and product for impact

Revenue & Sales Execution

We help founders and revenue leaders go from zero to repeatable sales — fast.

  • Build early sales playbooks

  • Establish CRM and pipeline structure

  • Optimize discovery, qualification, and close rates

  • Train and coach teams on real conversations, not scripts

Fractional Sales Leadership

Need senior sales leadership without a full-time hire?
We step in as a Fractional Head of Sales or GTM Advisor, bringing executive-level experience and execution muscle to:

  • Stand up new sales teams

  • Recruit and onboard reps

  • Set up compensation plans and metrics

  • Translate strategy into daily action

Our Difference

Most consultants tell you what to do.
We work alongside you to make it happen.

With experience across SaaS, AI, and enterprise tech, we’ve built and scaled sales functions from scratch — and know how to test and iterate quickly in-market. The result: faster learning, faster revenue, and a stronger foundation for growth.

Who We Work With

  • Seed to Series B startups ready to build a scalable GTM engine

  • Founders validating product-market fit or entering new markets

  • Revenue leaders looking to strengthen pipeline discipline and execution

  • Investors seeking hands-on GTM support for portfolio companies

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REVENUE LEADERS
 

You frequently find yourself facing an overwhelming challenge. Although you didn't develop the product you're selling, you must understand its functionality, create a strategy, train the team, establish quotas, participate in calls, and much more...

...and you have only a time to succeed, or else!

Perhaps you've tackled this before and are looking to streamline the process. Or maybe you've recently received a significant promotion and feel uncertain about what lies ahead. You might simply want to ensure success and realize that you need assistance.

Our Services 

Functionality You Will Love

Advisory


- Offer a platform for brainstorming ideas
- Pinpoint flaws in the go-to-market strategy
- Assist in developing strategies and habits for achieving consistent success
- Facilitate important introductions within the network
- Serve as a supportive and motivating presence in a challenging and isolating role: How can founders achieve a level of confidence that allows them to delegate sales leadership to a dedicated VP of Sales with minimal oversight?

Playbooks


- Definition of Ideal Customer Profile
- Communication Strategies
- Buyer Personas
- Competitive Analysis
- Handling Objections
- Outbound Call Scripts
- Demo Scheduling Scripts
- Closing Techniques
- Engagement Guidelines
- Customer Success Transitions

Coaching


- Role Playing
- One-on-One Sessions- Review of Meeting Recordings
- Creation of Sequences
- Assist Founders in developing leadership skills for Leaders
- Support Revenue Leaders in guiding Individual Contributors
- Aid Individual Contributors in mastering sales processes

RevOps


**CRM Process Design**
- Outbound Strategies
- Demo Scheduling
- Lead Assignment
- Closing Procedures

**Customer Success Transitions**
- Engagement Guidelines
- Territory Strategy
- Account Allocation

**Tool Suggestions & Evaluation**
- CRM Oversight
- Essential Business Areas

**Lead, Account, & Contact Monitoring**
- Data Enrichment
- Opportunity Phases
- Event Monitoring
- Forecasting Metrics
- Reporting Insights
- Sales Performance Indicators
- Pipeline Effectiveness
- Sales Forecasts

DRIVE BUSINESS GROWTH

WELCOME TO GSA, YOUR PARTNER IN ACHIEVING GTM OPTIMIZATION AND SALES EXCELLENCE FOR HI-TECH STARTUPS. Fuel Your Growth, Fine-Tune Your Strategy.

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ABOUT US

Our Mission

At GSA, we are dedicated to empowering hi-tech startups by providing tailored consulting services that optimize their GTM strategies and sales performance. With a strong background in the startup ecosystem and experience leading an incubation team at Google Cloud, we have the expertise to help your business thrive.

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Our goal is to support hi-tech startups in achieving success by offering specialized consulting services that address their unique challenges and goals. We believe in fostering innovation, driving growth, and creating sustainable business strategies that lead to long-term success.

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